Job Expired

Head of Automation and CRO – Marketing / Forex – Limassol – HE920145

Job Overview

GRS are working with an international CySEC Licensed Forex Brokers in central Limassol is looking to recruit Head of Automation and CRO to working closely with the Head of Marketing. The successful candidate will have previous experience with Marketing automation and offers a solid and Analytical background. If you would like to hear more information about this position apply today

Main Duties and Responsibilites

  • Design, implement, and test marketing automation workflows associated with demand generation and sales
  • Measure and optimize lead nurturing workflows with a focus on driving engagement, efficiency, and scalability
  • Email marketing campaign planning, execution, and reporting
  • Responsible for Conversion Rate Optimisation (CRO) strategies aimed at boosting ROI
  • In charge of onboarding funnels analysis of both web and mobile, competition analysis, conversion optimization, spilt testing, email marketing, push notifications
  • Improve and develop our digital communication with new and existing clients
  • Report Key Performance Indicators and provide direction to optimize and scale marketing funnels
  • Undertake other marketing related activities as assigned by the CMO when needed

Candidate Profile

  • Marketing automation and email marketing specialist who loves systems thinking, lead generation funnels, and marketing performance analysis
  • Hands-on experience working with online sales funnels, lead generation/subscriptions/ecommerce and digital advertising
  • Design and implement successful digital marketing campaigns (funnels and journeys)
  • Proficiency in email marketing and marketing automation technologies and best practices
  • Highly analytical and able to derive meaning from data through A/B testing and email optimization
  • Experience in utilizing analytics tools to analyse online marketing campaigns in order to improve
  • ROI
  • Strong understanding of how all current digital marketing channels function
  • Highly proficient in real-time marketing automation platforms
  • Positive attitude and flexibility
  • Excellent written and communication skills

Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.

To apply for this position, please email your CV to Hayley Buckle, quoting the above job reference or call +357 25 342 720 for further information.

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